China's Week 34 Housing: 30-City New Home Sales Jump 28.8% WoW as Golden Season Nears

China's Week 34 Housing: 30-City New Home Sales Jump 28.8% WoW as Golden Season Nears

New Home Transactions Rebound

China's 30 major cities recorded new home sales of 1.76 million square metres in the week of August 16–22, 2026 (Week 34), a week-on-week jump of 28.8%, according to data from the China Index Academy (中指研究院). Year-on-year, however, the reading was still down 9.7%, showing that the recovery is real but not yet broad-based.

Secondary Market Holds Steady

The 20-city secondary market moved 27,656 units in the same week, up 4.9% WoW and 7.2% YoY. For context, August 1–22 cumulative new home sales across 30 cities fell 9.3% YoY, while secondary transactions rose 6.1% YoY — a divergence that reflects structural buyer preference for completed properties over developer-financed new units.

First-Tier Cities Lead the Charge

City TierWoW ChangeYoY Change
First-tier (overall)+15.2%+16.9%
— Guangzhou+32.5%+37.8%
Second-tier (overall)+36.1%-19.3%
— Wenzhou / Jinan / Hangzhou>+110%
Third- and fourth-tier+30.4%-6.8%

Guangzhou stood out among first-tier cities, with new home transactions up 32.5% WoW and 37.8% YoY — the steepest weekly gain across all monitored cities. In the second tier, Wenzhou, Jinan and Hangzhou each recorded more than 110% WoW growth, pointing to policy-triggered pent-up demand in cities that had been under tighter restrictions.

Policy Catalyst: Beijing and Shanghai Unveil Easing

The surge coincides with two landmark policy moves. Beijing cut social insurance requirements for non-local buyers to one year from two, removed purchase caps outside the Fifth Ring Road, and granted extra purchase quotas for multi-child families. Shanghai launched a simultaneous eight-measure package on August 20, lowering outer-ring second-home down payments to 15% and offering purchase subsidies of up to 80,000 yuan. Both are designed to catalyse activity ahead of the traditional September–October peak season.

Land Market: Selective Recovery

During Week 34, 300 Chinese cities recorded residential land transactions totalling 3.11 million square metres with land transfer fees of 115 billion yuan. Tier-1 city land auctions were notably active: a Beijing Haidian plot sold to China Jinmao for 97.61 billion yuan (14.1% premium), while Pudong Tangtown parcels in Shanghai sold at premiums above 26%. The pattern of "spot-level heat amid broad softness" — as analysts describe it — looks set to persist.

Outlook

With the PBOC holding the 5-year LPR at 3.5% (its 15th consecutive month unchanged), mortgage financing remains historically cheap. Analysts at China Index Academy expect the policy cocktail — central bank liquidity, eased purchase restrictions, and targeted local subsidies — to produce a transaction surge in September–October, though downside risks from economic headwinds and lingering demand weakness warrant close monitoring.